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Why Would We Use Viral Marketing
http://www.videoinformationproducer.com/articles/3981/1/Why-Would-We-Use-Viral-Marketing/Page1.html
Guido Nussbaum
Discover more strategies to increase website traffic for free  Feedage Grade B rated  
By Guido Nussbaum
Published on 09/27/2011
 
Viral Marketing Can Help You Grow Your BusinessIf you have heard of the Viral Traffic Bar and know that it has worked wonders for other Internet entrepreneurs but aren't certain what it is or how it works, you are on the verge of discovering a huge secret to online business success You may know already that you need tons of traffic flowing into your website to be successful in business online, but if you aren't actively using viral marketing you aren't going to reach your full potential.

Now, don't misunderstand me, viral marketing can help. But it depends first on producing high-quality products and services and having brilliant customer service to boot. Do all of that and then viral marketing can help you grow your business.

Explode Your Website With Free Targeted Traffic
Explode Your Website With Free Targeted TrafficIf you have heard of the Viral Traffic Bar and know that it has worked wonders for other Internet entrepreneurs but aren't certain what it is or how it works, you are on the verge of discovering a huge secret to online business success. You may know already that you need tons of traffic flowing into your website to be successful in business online, but if you aren't actively using viral marketing you aren't going to reach your full potential.

Understanding Viral Traffic

Here is a very simple run down of how viral marketing works:

1. You create something of value to others, such as a free newsletter with controversial content or a video that is insanely funny.

2. You release this product out into the world completely free. No strings attached, except it has links back to your website.

3. Others find the value in your product and start passing it around to all of their friends, usually through private link sharing or email forwarding.

Viral marketing got its name from the way it works, since it spreads from one person to another just as a real virus would operate. Except this type of virus works on your behalf and has the power to completely explode your business!

The up side to viral marketing is that it can drive tons of completely free traffic to your website. The down side is not every viral marketing campaign will actually catch on with your target market, so you may have to try it more than once before something really goes viral.

Does Free Viral Traffic Exist?

Free viral traffic does exist. In fact, by its very definition viral traffic should be completely free! This form of advertising grabs the attention of your targeted market by offering them something entertaining and making them curious enough to come check you out further. You get the free traffic not from your own work, but from the work of millions of other people who take the time to share your viral marketing product.

If you're not sure how to create viral marketing campaigns that will really take off or don't have time to mess with campaigns that aren't going anywhere, there is a way around the traditional avenues of viral marketing campaigns. It's called the Viral Traffic Bar.

The Viral Traffic Bar is a free tool that allows you to create free advertisement and draw in tons of free traffic just by passing your website and affiliate links around like you normally would do anyway. You make a very simple change to your links so that they pass through the Viral Traffic Bar and in exchange you get your link seen by thousands of other people. Many of these other people will be within your target market and they will see your link and give it a click.

This is a newer form of viral marketing because you are passing your link around from one person to another within the Viral Traffic Bar network. The result is an explosion of targeted traffic on your website. This free tool has proven to deliver not only an increase in traffic but high conversion rates as well!

Viral marketing is simply an advertising strategy that passes something of value from one person to another, much like word of mouth advertising. Today, the easiest way to take advantage of Using The Viral Traffic Bar Too.
Viral Marketing Can Help You Grow Your Business

Viral Marketing Can Help You Grow Your Business
Explode Your Website With Free Targeted TrafficDear Visitor - Should we use viral marketing? Viral marketing is the concept of getting your target market to do the marketing for you. In the "olden days," we used to call this "word of mouth marketing". But, hey ho, why use a term that everyone understands when you can make it seem much fancier with a new moniker?

If you do a good job for someone or produce a high-quality product, your purchasers want to talk about it. That's due to a psychological effect on our sense of self. We constantly seek feedback on our self-image so that we can be certain of our individuality. So, when we have bought something that is good or opted for what we think is an excellent service we like to share that in a bid to get feedback from others around us saying things like "that sounds great" or "tell me more". We share our good purchasing experiences so that we get positive feedback about ourselves.

In doing so, we also create another psychological effect, "social proof". When someone we like and respect buys something, we are more likely to make a similar purchase as that proves we are like them. We want to feel we are like our friends and contacts as that too helps our self-identity. As a result, if we share our purchases with other people who like us, they become more likely to make the same purchases.

The modern concept of viral marketing, however, has extended this idea to something that does not quite work. Viral marketing goes like this. You produce something great that other people want to share. For instance, you have a witty and uplifting video about how your customers can benefit from what you provide. That video is so enticing people want to share it on their social networks. Then, the people who see the shared video also like it and think it is fantastic and they share it as well, and so on. The result is that your video can be seen by millions of people all within the space of a few days.

This results in much back-slapping and cheers of "well done team" inside offices up and down the land. However, quick reminder, business is about making profits not getting high numbers of views for online content. Just thought I'd say.....

The problem with modern viral marketing is that it has become an exercise in itself. Companies spend lots of time and money on creating stunning content that gets shared by millions. Then they look at league tables of content and realise they are not doing as well as the competition and set about spending more time and more money creating more "viral content".

However, as more and more people share such content so the psychological impact gets reduced. The effect of social proof is lessened because the people sharing it are not necessarily purchasers of the product or service - they just like the video, for instance. As a result, businesses are spending great amounts of cash and effort on viral content production that has little effect other than getting numbers of viewers.

So, I think we should go back to basics. Let's think about what a real viral piece of marketing might be. If I were to buy one of your products and I shared that with my friends and some of them bought the same product who shared it with their friends who bought the same product and so forth, that's viral marketing. That provides social proof and boosts the sense of self too, making the original purchasers confident they have bought the right thing.

And how does all that happen? Well, it comes back to something I keep talking about - concentrating on producing high-quality products and services. If you spend more of your time on building brilliant things that people just want to buy, the real viral marketing will take care of itself. But if you spend a lot of your time on producing viral content then you cannot devote so much of your resources to your products and services. You end up winning awards for great "marketing", but probably also gaining an appointment with the bank manager to explain your lack of profits.

Now, don't misunderstand me, viral marketing can help. But it depends first on producing high-quality products and services and having brilliant customer service to boot. Do all of that and then viral marketing can help you grow your business.
Why Would We Use Viral Marketing